A Guide to getting signed with the right modelling agency

Guide - Finding the right modelling agency can be challenging

Choosing the right modelling agency is a critical step towards a successful modelling career. With numerous agencies out there, it can be overwhelming for aspiring models to navigate the selection process. In this blog post, we will provide some guidelines on how to choose, approach and get signed with the right modelling agency.

Research and Self-Assessment

Begin by researching modelling agencies in your area or desired market. Look for reputed agencies with a track record of success, positive client testimonials and a roster of models that align with your goals and aspirations. Simultaneously, assess your own skills, strengths and marketability to identify the type of agency that would be the best fit for you.

Determine Your Modeling Type

Different agencies specialise in specific modelling genres such as fashion, commercial, plus-size, fitness, etc. Understand your strengths and the type of modelling you wish to pursue, then target agencies that specialise in that particular field. This will increase your chances of finding an agency that can provide the right opportunities and representation for your modelling career.

Evaluate Agency Credibility

Evaluate the credibility and reputation of the agencies you are interested in. Check if they are affiliated with professional modelling associations, have a strong online presence and maintain positive relationships with clients and models. Beware of agencies that require upfront fees or make unrealistic promises.

Attend Open Calls or Submit Your Portfolio

Agencies often hold open calls where aspiring models can meet agents and showcase their potential. Attend these events prepared with a portfolio and composite cards. If there are no open calls, submit your portfolio via email or the agency’s online submission form. Ensure your portfolio is professional, well-curated and highlights your versatility or niche.

Personalise Your Approach

Tailor your approach to each agency. Research their clients, recent projects and the type of models they represent. Personalise your communication by addressing the agent by name and expressing your interest in their agency specifically. Highlight why you believe you would be a great fit and emphasise what sets you apart from other models.

Prepare for Interviews and Castings

If the agency expresses interest, be prepared for interviews or castings. Dress professionally, arrive on time and showcase your personality and professionalism. Be open to feedback and show your willingness to learn and grow as a model. Treat each interaction as an opportunity to build rapport and demonstrate your commitment.

Evaluate the Agency Contract

If an agency offers you a contract, take the time to review it carefully. Seek legal advice if necessary to ensure you understand the terms and conditions. Pay attention to commission rates, contract duration, exclusivity clauses and any potential fees or expenses. Make sure the contract aligns with your goals and protects your rights as a model.

Seek Advice and Trust Your Instincts

Seek advice from experienced models, industry professionals or reputed modelling organisations before making a final decision. Trust your instincts and choose an agency that genuinely believes in your potential, values your well-being and is committed to helping you succeed in your career.


Choosing, approaching and getting signed with the right modelling agency is a crucial step towards building a successful modelling career. Thorough research, self-assessment, personalisation and professionalism are key throughout the process. Remember to evaluate agency credibility, be prepared for interviews and carefully review any contracts offered.  Seek advice, trust your instincts and choose an agency that aligns with your goals and values. With the right agency by your side, you can embark on a fulfilling journey in the exciting world of modelling. Best of luck!

A Guide to getting signed with the right modelling agency is a basic guideline. For better understanding and results, we advise getting in touch with a mentor you can trust.

Begin by researching modelling agencies in your area or desired market. Look for reputed agencies with a track record of success
Professional modelling cards that showcase your portfolio and contact information. They are usually handed out to clients, agents and industry professionals.

About the author: Kal

Kal Kalim is a fashion photographer, brand strategist and communication designer based in Melbourne, currently working on fashion, beauty & educational projects in Bali & India. He has been working on projects creating strategies, campaigns, content and communication for fashion and beauty brands in Australia, India, Indonesia, Italy, France & South Africa for the last two decades.

ASOTY acknowledges the Traditional Custodians of the land on which we live, work and connect. We pay respect to Elders, past, present, and emerging.